Ask one person you trust for their opinion and you’ll get qualified feedback you can take into consideration for improvement.
Ask two people for their opinion and you may get conflicting feedback that prompts you to dig deeper and form your own conclusion.
Ask three people for their opinion and you may see a trend that confirms or invalidates a theory, swaying you in one direction or the other.
Ask four people their opinion and you have yourself a focus group, whose feedback can support your decisions or make you doubt them.
Ask five people, ten people, 20 people for their opinion and you will get answers across the board, sending you in every possible direction.
Ask enough people for their opinion and you’ll receive whatever answer you’re looking for – plus plenty more you didn’t want to hear. The feedback cancels itself out.
Getting others’ opinion can be valuable, until it’s not. So we must choose carefully when and how we get it. And realize that ultimately, our own opinion is what makes our work original.
Hi, I'm Tobias, a German designer living in New York. I'm the author of this blog, nice to meet you!
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